35 Candy Packaging That Will Tickle Your Sweet Tooth

Jovana Sumar — Mon, 24 May 2010 19:22:27 +0000

“Life is uncertain. Eat dessert first”- Ernestine Ulmer

When it comes to candy, we just can’t get enough. So with Ernestine Ulmer’s saying in mind, I had to go and do a little digging about the best candy packaging I could find.

The great aspect of candy packaging, is the limitless options you are presented with. Due to the fun, colourful aspect of candy bars, you will often find many amazing, intelligent designs that capture the users imagination.

However, as with everything, there is also a very elegant, sophisticated avenue that some designers take.

Here is our favourite of the multitude of candy packaging design, that really blew us away. Just don’t blame me if you’re feeling hungry once you’re done.

1. Joy Chocolate

2. Eniem Sweets

3. Fling

4. Jacques Torres Chocolate

5. Young and Smylie

6. Ice Breakers

7. Route 29

8. Kellogs

9. Xoco

10. Euphoria Chocolate

11. Payard

12. Clear Spring

13. Charles Chocolate

14. Koko by Cadbury

15. Venco

16. Movenpick

17. Memo Bakery

18. Elite Dark

19. Royal Blance

20. Monster Candy

21. Kit-Kat Pure

22. Tubular Taffy

23. Simple Squares

24. Sweet

25. Yogueta

26. The It Bar

27. Swiss Army Knife

28. Shrup

29. Cornelli

30. Fresh & Easy

31. Pandora Bell

32. Magnum Gold

33. KLT Mooncakes

34. Tic Tac

35. Mallows

50 Packaging Designs That Pack A Punch

Ferman — Wed, 13 Jan 2010 15:52:59 +0000

There is an old adage that taught us: “Don’t judge a book by it’s cover.” but in a world where there are thousands of competitors for any one specific product, this does not hold true. We are raised in a society, where generally, looks are often perceived as most important and this instance, it holds true.

Consumers generally tend to automatically go for a product where the packaging is most intriguing or appealing. Designers are now thinking outside of the box to make their products stand out the most. For our designers, to help you we’ve picked 50 of the best packaging designs we’ve seen. That stand out and make you want to grab the product.

The important aspects of the following designs it to notice the following:

- Simplicity
- Unusual shapes
- Bright Colors
- Large Typography
- Creative patterns
- Interesting Catch Phrases

While some of the products use one or more of these aspects, many just use one. In order for you to design the best possible packaging for your product, you need to know WHICH one’s to use. The only way you can do this is by doing the appropriate research.

Excellent product research is key to any packaging design. Sussing out your competitors, their income, their resources spent and finding out the consumer opinion on these packaging design is essential. Only once you have all of this information at the tips of your fingers, can you let yourself design to your hearts content.

But for now – look, enjoy and most importantly: comment.